FOR IMMEDIATE RELEASE

Fullerton Welcomes Lotteria: Korea’s Iconic

Burger Chain Opens First U.S. Location

FULLERTON, CA (August 14, 2025) – The City of Fullerton is proud to welcome the official grand opening of Lotteria, the beloved Korean fast-food brand, at 150 West Orangethorpe Avenue. This marks the chain’s first location in the United States, introducing a new wave of international flavor, cultural connection, and economic opportunity to the community.

Founded in 1972, Lotteria has become a household name across Korea and parts of Asia, renowned for blending classic fast-food favorites with distinctive Asian influences. The company’s decision to debut in Fullerton reflects the City’s reputation for cultural diversity, a thriving culinary scene, and a welcoming business environment.

The Fullerton location features Lotteria’s signature menu, including the Bulgogi Burger Combo, Shrimp Burger Combo, and the Bibim Rice Burger, beef and fried egg served between two gochujang-seasoned rice buns, as well as a Bulgogi and Shrimp Burger Combo, crispy fried chicken, mozzarella sticks, and rotating seasonal specials. These offerings combine savory, sweet, and spicy flavors inspired by Korean culinary traditions while incorporating fresh local ingredients.

“The grand opening of Lotteria in the City of Fullerton celebrates not just a new restaurant, but a vibrant connection to our City’s thriving Korean American community,” said Mayor Fred Jung. “This milestone highlights the rich cultural contributions that Korean cuisine brings to our diverse food landscape.”

Jungwook Lee, Chief Executive Officer of Lotteria, added, “Opening our first U.S. location in Fullerton is a dream we have worked toward for many years. Fullerton’s dynamic, diverse community and strong cultural connections make it the perfect place to introduce our brand to American diners. We are committed to providing exceptional quality, friendly service, and an authentic taste of the flavors that have made Lotteria beloved throughout Asia.”

Lotteria operates hundreds of locations across Korea, Japan, and other parts of Asia, earning a loyal following for more than 50 years. The Fullerton opening marks the first step in the company’s broader plan to expand in the United States.

About the City of Fullerton

Fullerton is located in the heart of Orange County and is celebrated for its historic downtown, vibrant arts scene, top-ranked educational institutions, and thriving small-business community.

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